what-is-a-b-testing-how-does-it-work

A/B testing allows you to test variations of your page to see which one performs the best. 

Read these helpful and insightful articles on: How to A/B Test your Landing Page to Maximize Conversions & 15 A/B Testing Stats that will Blow Your Mind

If you click the gear icon to the right of your variations you can select a winner based on your stats (Probability of Winning)

How to Set it up using Wishpond:

• Login to Wishpond
• Create a campaign or edit your current campaign
• in step 1 at the top click the green button "Create an A/B Split Test"
• Edit your campaign for "variation #1" (which you can rename) to change something that you want to test
• Click "next" at the bottom to save 

Your variation(s) and original campaign will show equally randomly to people that come to your campaign so that you can see which performs better.