10월, 2017의 게시물 표시
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How Can I Increase Twitter Followers With Wishpond?

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Wishpond's campaigns have an awesome feature that allow you to increase followers without any work.  How to enable automatic following: Login to your Wishpond Account Go to campaigns Click create a campaign After filling out your information in Step 1 click "next" at the bottom Choose where you want your campaign to appear to be "My Twitter Account" Authorize App For "Entry Method" choose "Require Email & Twitter Account Login" Click "next" at the bottom to save & publish After you follow the above steps anyone that wants to enter your campaign must: Fill out the entry form Authorize App Once they click "Authorize App" they become an automatic follower of you on Twitter and automatically Tweet your campaign Title.

Is There Follow Gating For Twitter?

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If your Twitter campaign is using "Require Email Address & Twitter Account Login" (as shown below) then anyone who enters your campaign will become an automatic follower.    There is no "gate" blocking people from seeing your campaign in order to enter (i.e. Facebook Like-Gating) but this feature requires all participants that enter to click "Authorize App" to enter and that makes them an automatic follower.

is-there-follow-gating-for-twitter

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If your Twitter campaign is using "Require Email Address & Twitter Account Login" (as shown below) then anyone who enters your campaign will become an automatic follower.    There is no "gate" blocking people from seeing your campaign in order to enter (i.e. Facebook Like-Gating) but this feature requires all participants that enter to click "Authorize App" to enter and that makes them an automatic follower.

Emails

Emails are the perfect way to promote campaign to existing leads. Using automation workflows you can promote campaigns by sending emails to your lead database. Just be sure to use the mobile accessible link in the emails.  We have some great articles to help show you can incorporate this for your campaigns. How to Incorporate Email Marketing and Contests to Maximize Success and Return 8 Top Tips: How to use Email to Promote your Facebook Contest 10 Steps to Email Automation Success

google-adwords

GoogleAdwords is one way to use paid advertising to promote your campaign.  Although it may be a bit intimidating if you haven't used it before our content marketers have some great articles to help you get started so you can see your campaigns succeed: 10 Questions: How to Plan a Successful Google AdWords Campaign How Do I Build a Landing Page for Google Adwords? 10 Google AdWords Mistakes You Need to Avoid: Beginners Guide Also check out the  Google Adwords ebook  for a more comprehensive guide on how to use Adwords with your campaigns. 

Facebook Ads

With Facebook's diverse user base Facebook ads is a great way to promote campaigns to a large audience in a cost effective way.  Facebook Ads Manager allows you to target to your specific audience based on numerous options include activity, demographics and devices so you can try and reach quality leads interested in your campaigns.  As we want to see your campaigns success we have some great resources to help you in creating ads. Included are some articles from our blog in addition to an ebook that our marketers have created.  The Science of optimizing your Facebook Ads Facebook Ads Tools Facebook Ads Effectiveness: Myths, Misconceptions and Mistakes How to Use Facebook Ads for Local Businesses (And Why They Work) Also be sure to check out this  Facebook Ads  ebook so you achieve your best ROI possible.

On Social Media

Using your social network is a great way to promote your campaigns. Social marketing is a cost effective way to increase your engagement with customers and promote campaigns.  When sharing contests on your Facebook page or social network make sure to customize your SEO settings specific to the campaign. You can do this in the Advanced settings of social promotions, or the settings for campaign using the landing page editor.  We've included social networks and specific articles to help you succeed with this Instagram The Science of Turning Instagram Followers into Customers Facebook How to Increase Facebook Likes: 27 Strategies, Ideas & Examples (2017) Pinterest Google+ Twitter LinkedIn We have a great article to find the platform that's right for your business here: Social Media Marketing: Which platform is right for you

Bloggers

Use your blog or get bloggers to promote your campaign.  You can use the mobile accessible link on the campaign dashboard to link to your campaign. You could also give the embed code of your campaign to bloggers for them to embed it in post on their blog.  This way people can enter the contest right on the blog. See here how to get the script code and embed the code.  

website

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For every campaign you create with Wishpond we give you it's unique script code or Wordpress plugin. This allows you to copy and paste it into the HTML of a new page or post on your website so you can host it on there.  How to get the code: Log in to Wishpond Go to "Campaigns" Click your campaign  Click "Add to Website" Copy and Paste your code into the HTML of a post or page on your website

What happens if I go over my lead limit?

If you go over your lead limit your campaigns (including landing pages, forms, popups, CTA, contests and promotions) will continue to run as usual collecting leads, however you simply would not have access to the additional leads above the limit.  In your lead database your leads would display however there will be a red number of the additional leads in your account, which if you upgrade the account you would then gain access to them.  For example, say you're on the Basic plan and you have access to 1000 leads. If you collect 1050 leads, you’ll be able to see contact information for 1000 of those leads, but you’ll need to upgrade to a higher tiered plan in order to have access 

How Can I Find Certain Campaigns?

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To sort your campaigns click on 'Filters' in your campaign dashboard. You will then be able to sort your campaigns by All, Live, Draft, Completed, Inactive & Deleted.  This will make it easier for you to navigate through new and old campaigns.   

Can I Display Information Entered In The Public Gallery?

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Yes. For campaigns that have public galleries (i.e. photo contest, essay contest, video contest, photo caption contest, Instagram photo contest etc.) you can choose to show certain form field information entered publicly.  How to enable the form field information to show: Login to Wishpond Go to Campaigns Click your Campaign Click Edit Click the entry form in step 1 to edit the fields Add a form field Enable "Show Field Entry in Public Gallery"   You can make any form field show in the public gallery (except the email form field). See below: This is how the answers will appear in the gallery:   

How Do I Remove Someone From The Contest?

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Login to Wishpond Click Campaigns Click your Campaign Click Entries on the left side panel Click the "delete" button next to the entry

How Can I See Who Entered?

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Login to Wishpond Click Campaigns Click your Campaign Click Show All Entries or Export Entrants

What Is The Mobile Accessible Link? Where Do I Find It?

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If you are running your Campaign on Facebook the campaign lives within a tab on your page. When you promote your campaign (in status updates, ads, etc.) you will want to use the “mobile accessible link”. On Facebook mobile there are no tabs (that’s just the way Facebook is built) so our way around it is this link that you can use to promote your campaign so that mobile users can access your campaign. How to get the link: Once you make your campaign “Live” or “Scheduled” Go to Campaigns Click your campaign Click the “copy” button next to your link to use

Why Can'€™t People Access My Campaign On Mobile?

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You are probably using the wrong link to promote your campaign. Make sure to use the mobile accessible link, its a short bit.ly link we give you. If you are running your Campaign on Facebook the campaign lives within a tab on your page. When you promote your campaign (in status updates, ads, etc.) you will want to use the “mobile accessible link”. On Facebook mobile there are no tabs (that’s just the way Facebook is built) so our way around it is this link that you can use to promote your campaign so that mobile users can access your campaign. How to get the link: Once you make your campaign “Live” or “Scheduled” Go to Campaigns Click your campaign Click the “copy” button next to your link to use

Can I Host My Contest On All Three Platforms; Facebook Page, Twitter And My Website?

Yes and No.  You can create a campaign and choose to host it on  Facebook  and your  Website . You can then duplicate that campaign and choose to host it on Twitter. You will have two separate contests running but you can choose one winner from the two.  OR  You can create a campaign and choose to host it on  Twitter  and your  Website . You can then duplicate that campaign and choose to host it on Facebook. You will have two separate contests running but you can choose one winner from the two.  How to put your Facebook or Twitter campaign on your Website as well:  Login to Wishpond Click Campaigns Click your Campaign Click the drop-down menu next to the “edit” button Click “Add to website” Here you will see the script code to your contest or you can click the “Wordpress” tab to get the Wordpress plugin Copy and Paste the code to your campaign into the HTML of your page or post

What is a Global Lead Property?

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Global Lead Properties  are the contact information shared by each lead in your Wishpond account, such as Email and First Name. This allows you to keep your lead’s information organized across different Campaigns and Lists. For example, you can have one form with a field labelled “Your First Name” and a different form with a field labelled “Enter First Name” and have them both match to the same “First Name” Global Lead Property. If you select single line text the below will show: Choose a Gloabal Lead Property that you would like to match it to.  Or you can "+Create New Global Lead Property": For example below, you could type and save "Product" so that you can match the product the particpant chooses to your Product list in your email account. This field label is named "What Nail Polish Do You Like?", the product they choose will be saved as their response. In step 2 at the bottom you can choose to export the data to your ema...

When Does Powered by Wishpond Banner Appear?

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The Powered by Wishpond Banner generally appears on Wishpond campaigns. Here are some examples of it: And this banner can be omitted depending on what plan you are on. The banner appears as follows: * Contests are not available on Free plan.

Common CSS Codes

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CSS allow you to change the design and layout of your campaign. Go to the CSS tab in the campaign editor Use the default CSS we provide you to edit. Once you click "View default CSS..." you can copy and paste the code into your CSS box to edit. This is the code you copy and paste into your CSS: Here are some common codes you may be looking for: Add CSS as shown below starting with the class or ID: "." or "#" (make sure to add !important to your CSS code if it is not taking, i.e. .container {display:none !important;} Contests that have voting (Photo contest, Video contest etc.): Hide number of votes per entry: .total_votes {display:none} Vote Contest: Hide vote options: .vote.btn.btn-mini { display: none; } Hide number of votes for Vote options: .num_participants .count { display:none } Entry Form: Hide the number of entries: .num_participants {display:none} Hide the countdown clock ab...

what-is-a-b-testing-how-does-it-work

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A/B testing allows you to test variations of your page to see which one performs the best.  Read these helpful and insightful articles on:  How to A/B Test your Landing Page to Maximize Conversions  &  15 A/B Testing Stats that will Blow Your Mind If you click the gear icon to the right of your variations you can select a winner based on your stats (Probability of Winning) How to Set it up using Wishpond: Login to Wishpond Create a campaign or edit your current campaign in step 1 at the top click the green button "Create an A/B Split Test" Edit your campaign for "variation #1" (which you can rename) to change something that you want to test Click "next" at the bottom to save  Your variation(s) and original campaign will show equally randomly to people that come to your campaign so that you can see which performs better.  

캠페인 대시보드 개요

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대시 보드에서 캠페인을 클릭하여 캠페인 대시 보드를 볼 수 있습니다. 캠페인에서 모든 활동을 볼 수 있습니다. 여기에는 활동 보고서, 조회수, 전환 수 및 리드가 포함됩니다. 대시 보드에는 캠페인에 따라 다른 정보가 표시됩니다. 방문 페이지, 양식, 팝업 및 행동유도버튼에는 캠페인의 리드가 포함 된 활동 보고서가 포함됩니다. 캠페인 대시보드에서 캠페인을 수정, 중지 또는 복제 할 수 있습니다. 캠페인에서 리드를 내보낼 수도 있습니다. 컨테스트에는 컨테스트를 편집, 중지 및 복제 할 수있는 옵션이 있습니다. 또한 컨테스트에서 참여 / 투표 / 사진을 내보낼 수 있습니다. 항목은 왼쪽 탭을 클릭하여 볼 수 있으며 검토 또는 삭제할 수 있습니다.   참여자는 참여자의 오른쪽에있는 아이콘을 클릭하여 보거나 삭제할 수 있습니다.

랜딩페이지 기본 사항

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위시폰드의 랜딩페이지 생성기에서 제작 된 페이지는 세 가지 주요 컨텐츠 영역으로 구성됩니다. 섹션 행 컨텐츠 열     섹션 섹션은 랜딩페이지의 기초이며 다른 모든 콘텐츠가 추가되는 주요 요소입니다. 섹션을 사용하여 배경색이나 이미지가 고유 한 특정 주제 영역별로 페이지를 분할하십시오. 단면은 항상 100 % 너비이며 수직으로 크기를 조정할 수 있습니다.   행 행은 섹션 내에 있으며 특정 섹션 블록 내에 여러 개의 레이아웃을 수용하는 데 사용할 수 있습니다. 컨텐츠 열 콘텐츠 열은 행 내에 추가되며 나란히 쌓을 수 있습니다. 콘텐츠 열을 사용하여 콘텐츠 영역을 행 내에서 표시하는 방법을 정확하게 타겟팅하십시오. 편집기에서 여러개의 열로 이루어진 '행'을 선택하여 페이지에 고르게 배치 할 수 있습니다. 페이지에서 원하는 열을 드래그하기만 하면 행 내에 열의 크기가 자동으로 조정됩니다. 열을 분할 할 수도 있는데 도구 모음 왼쪽의 '열 아이콘' 을 원하는 열에 드래그하여 드롭하기만 하면됩니다. 

랜딩페이지가 무엇인가요?

랜딩페이지는 특정 제품이나 서비스를 판매하거나 홍보하는 데 사용되는 개별 웹 페이지입니다. 웹 사이트의 홈페이지 또는 다른 하위 페이지와 달리 랜딩페이지에는 일반적으로 검색 바가없고, 꼬리말이 없으며, 외부 링크가 최소화되어 있으며 단일 전환 목표가 있습니다. 랜딩페이지는 사용자가 다음 영역의 링크를 클릭 한 후 방문 할 수 있도록 최적화되어 있습니다: Facebook 또는 Google 광고 배너 광고 네이버 또는 구글 등의 검색 엔진의 검색 결과 페이지의 링크 파트너 및 제휴 마케팅 담당자가 제품 또는 서비스를 홍보하는 데 사용하는 링크 방문자 블로그의 프로필에 있는 링크 랜딩페이지를 만드는 방법을 배우거나 계속해서 랜딩페이지의 개별 요소에 대해 자세히 알아 보려면 http://www.wishpond.co.kr/landing-pages 를 클릭하십시오. 랜딩페이지의 목적은 무엇입니까? '마케팅 세계'에서 랜딩페이지의 목적을 행동유도(CTA)이라고합니다. 기본적으로 이는 방문자가 랜딩페이지에서 취하는 행동을 의미합니다. 방문자가 이 행동을 수행하면 랜딩페이지에서 '마케터가 유도한대로' 전환됩니다. 랜딩페이지에의 행동유도(CTA) 유형: 1. 양식 작성:  이것은 일반적으로 '잠재고객 생성'(또는 '잠재고객 캡처') 페이지에 대한 행동유도(CTA)입니다. 이러한 유형의 랜딩페이지의 양식에  이메일 주소, 이름 및 휴대폰 번호와 같은 개인 정보를  소책자 신청(eBook Request), 웨비나 등록(Webinar Registration), 향후 제품 출시(Product Launch Notification)에 대한 알림과 같은 무료 컨텐츠를 제공하는 조건으로  기입하게 됩니다.  2. '구매'또는 '가입'버튼을 클릭:  쇼핑몰 제품 및 소프트웨어 앱에 대한 랜딩페이지의 행동유도(CTA)는 회사 대표와 이야기하지 않고도 구매 또는 가입을 ...

페이스북 "좋아요 버튼"이 보이지 않아요?

페이스북 좋아요 버튼을 추가할 때 Facebook은 공개적으로 액세스 할 수있는 링크의 버튼 만 표시합니다. 페이지에 대한 Facebook의 액세스를 제한하는 제한 사항이 있으면 자동으로 해당 버튼을 숨 깁니다. Facebook 페이지의 설정을 확인하고 Facebook이 페이지에 액세스하지 못하도록 설정되어있는 제한 사항이 없는지 확인하십시오.

페이스북 좋아요 버튼 투표 방법

페이스북 "좋아요" 버튼을 투표 방법으로 선택할 때 참여자의 정보는 수집되지 않는다는 것을 명심하십시오. 단순히 항목을 투표하는 대체 방법으로 페이스북처럼 "좋아요" 버튼을 손쉽게 사용하여 보여줄 수 있습니다. 이를 염두에두고 이 투표 방법을 사용할 때 알아야 할 몇 가지 중요한 사항이 있습니다. 컨테스트 페이지에 보이는 수자는 컨테스트가 끝났을때 기록된 최종 수와 페이스북으로부터 수신된 정보와 동기화가 됩니다.  이 업데이트 정보는 순간적으로 지연될 수도 있으나 그 값은 컨테스트가 끝나는 시점에 정확히 페이스북으로부터 동기화가 됩니다. 컨테스트가 끝나면 공개 투표이므로이 투표 방법을 계속 사용할 수 있지만, 캠페인 대시 보드에서는 캠페인 중 발생한 투표 수만 계산됩니다. 페이스북에서 추가되거나 제거된 활동에 대해, 그 값은 정확히 동기화되고 보여지게 됩니다. 투표수가 감소하는 것이 가능합니다. 즉, 참여자가 이미 좋아요 버튼을 클릭하였다가 클릭을 취소하는 경우 참여를 위한 좋아요 수가 감소할 수가 있습니다.